Home » Thomas Watson, Sr: IBM and the Computer Revolution by Robert Sobel
Thomas Watson, Sr:  IBM and the Computer Revolution Robert Sobel

Thomas Watson, Sr: IBM and the Computer Revolution

Robert Sobel

Published August 20th 2000
ISBN : 9781893122826
Paperback
388 pages
Enter the sum

 About the Book 

When the original publication appeared in 1981, IBM was the corporate giant on the cutting edge of the electronic era and the computer revolution. The book was the first major exploration of IBM and the men who led it. It quickly became a classic asMoreWhen the original publication appeared in 1981, IBM was the corporate giant on the cutting edge of the electronic era and the computer revolution. The book was the first major exploration of IBM and the men who led it. It quickly became a classic as it chronicled the companys extraordinary past and dynamic present and forecast its intriguing and promising future. In this fascinating book Robert Sobel traces the history of the company from its modest beginnings as the National Cash Register (NCR) under Thomas Watson, Sr., the young man from the farm who went to the city and made good through pluk and luck. He shows how this astonishing corporate entity forged ahead of all the others and defined the electronic world according to IBM through technological developments, management techniques, and sales campaigns.